Uloguj se

Naslovna  ::  Aktuelno  ::  Novosti  ::  Strategic management program


08. 11. 2017.

Strategic management program

Achieve Profitable Growth Through Strategic Marketing And Customer Value Proposition Offered In Partnership With Malcolm Mcdonald Consulting Ltd. SAM Members Have 10% Discount On Program Fee!

Key theme: Achieve higher profitable growth through strategic marketing and customer value.

Key lecturer: prof. Malcolm McDonald, Dr. Florin Vladica

Target audience: Mid to senior managers in leadership roles, business unit heads, sales and marketing managers, or a team that is responsible for marketing and sales strategic planning and product development.

Learning objectives: Learn and practice fundamental leadership and management skills: strategic thinking, execution, communication, influencing. Learn and practice core strategic marketing skills: market mapping, segmentation, positioning and targeting.


Mokra Gora School of Management, Campus Mokra Gora, Ethno village Mećavnik


November 27th - December 1th 2017.

What is the price?

1.000 euro + VAT (accommodation not included)

What is included?

Tuition fee, business game simulation, working materials, coffee breaks + ticket for Winter Vivaldi CMO forum.

NOTICE: working language of program is English!

Details HERE

For more information please contact Dragan Petrović dragan.petrovic@msm.edu.rs and 065 30 35 091